CIL2010: Digital Manager Sound Off
CIL2010: Digital Manager Sound Off
This session is about people who manage the digital aspects of library services. We all have different titles: David is the Digital Branch and Services Manager, I’m the Digital Futures Manager, Bobbi is the Digital Branch Manager, and Matt is the Library Innovation and Technology Manager for Boulder Public Library.
We all spend a lot of time in meetings. We do a lot of communication and acting as liaisons between IT and the rest of the staff. Groups & teams often want the techie present at their groups just in case a technology issue comes up. We spend a lot of time on project management, doing initial planning and then passing the work and projects off to other parts of the organization. We all deal with the people stuff while the techies deal with the techie stuff.
All four of us didn’t start off in technology and had very little formal training on digital services, web design, or technology in general. We all learned on the job.
A question was asked about whether we design the digital spaces like the physical spaces. I answered that I was explicitly told to make our digital presence match up to the quality and branding of our physical spaces. David’s director told him to think about making connections from the physical to the digital and using the digital space as a supplement to what you can achieve in the physical space. Bobbi says that there are big differences in the image put across by their buildings and their website. Her library is so diverse that it’s hard to make the digital match the physical. Matt talked about inheriting web presences from previous managers. In the shorter term, he’s trying to bring together the various disparate web presences.
Who edits the content on the website? Matt does some content editing on the overall look & feel, the Facebook page, and spends more time recommending best practices. Bobbi’s library’s website is still under the marketing department, but with the new site there will be content creators from other departments. I don’t create any content, but set up best practices and get a baseline amount of content going to show proof of concept. Our library has dozens of different content owners who edit their own content. David’s library also has a distributed method of content creation. David has a weekly video blog and tries to add other content to the website weekly too. He wants to set a good example for the other staff to model.
Question about archiving email and other records: David’s library doesn’t do that. My library does require archiving of our online content, including content we’ve taken down, and Matt’s library is looking at the same issue. We all agree it’s hard!
Question about how much time we take to build communities or researching trends. Matt invests a good amount of time in this, Bobbi wishes she had more time, I wish I had more time, and David does too.
cil2010, computers in libraries



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