Librarian in Black Blog – Sarah Houghton

This article from PBS's MediaShift came recommended by a reader, and now I recommend it too!  Simon Owens writes "Can Technorati Beat Google at Blog Search?"  The answer, according to the author, is that Technorati has an uphill climb but has a good chance.  It's interesting that name recognition can trump effectiveness sometimes…what a sad statement about the masses (in which I include myself).